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KO 21-Day Rule research

Public recipe: cash-secured wheel sized to equity, 35 DTE / 2% OTM puts and calls, manage at 21 DTE. Simulated window 2024-10-18 to 2026-10-16.

Two paired wheel simulations on KO, one managed at 21 DTE. On this simulation the 21-Day Rule finished +2.2 pp ahead of holding to expiry.

Live broker sync, true cost basis after rolls. No card.

Arm-by-arm comparison

MetricStandard (hold to expiry)21-Day RuleDelta
Total return13.7%16.0%+2.2 pp
Annualized return6.7%7.7%+1.1 pp
Buy-and-hold return33.3%33.3%0.0 pp
Max drawdown (from peak equity)11.2%10.5%-0.7 pp
Assignment rate45.5%40.0%-5.5 pp
Call-away rate83.3%36.4%-46.9 pp
Average cycle return1.2%0.8%—
Sample cycles1120—
History days728728—
Entry fills1742—
Entry fills priced from real option bars47%43%—
21-DTE buy-backs priced from real option bars—43%—

How KO compares

Across the 37 published tickers, the 21-Day Rule finished ahead of holding to expiry on 18 and behind on 19. The KO total-return delta of +2.2 pp ranks 16th of 37 (1st is where managing early helped most); the median delta is -1.4 pp.

Without the rule, the standard arm returned 13.7% against 33.3% for buy-and-hold, so the plain wheel trailed holding the shares by 19.6 percentage points in this simulation.

Among its defensive, healthcare and income peers COST, PG, WMT and XLP, the rule finished ahead of holding to expiry on 1 of 4; KO itself came in at +2.2 pp.

The separate 10 DTE / 2% OTM wheel snapshot for KO shows a put assignment rate of 50.0% and wheel P&L of $1,657 against $2,346 for buy-and-hold. That is a different recipe from the 35 DTE study on this page, so the two results are not additive.

MetricKOFamily medianRank (highest first unless noted)
Rule total-return delta+2.2 pp-1.4 pp16th of 37
Rule drawdown delta-0.7 pp-1.3 pp22nd of 37 (lowest first)
21-Day total return16.0%14.4%16th of 37
21-Day annualized return7.7%7.0%16th of 37
Standard total return13.7%14.7%20th of 37
21-Day max drawdown10.5%20.8%3rd of 37 (lowest first)
21-Day call-away rate36.4%39.1%22nd of 37
Standard annualized return6.7%7.1%20th of 37
Buy-and-hold return33.3%38.6%21st of 37
Standard max drawdown11.2%24.3%3rd of 37 (lowest first)
Standard assignment rate45.5%30.8%10th of 37
21-Day assignment rate40.0%32.0%7th of 37
21-Day sample cycles202734th of 37
21-Day average cycle return0.8%0.5%13th of 37
TickerStandard return21-Day returnRule deltaBuy-and-holdStandard drawdown21-Day drawdownStandard assignment21-Day assignment
KO13.7%16.0%+2.2 pp33.3%11.2%10.5%45.5%40.0%
COST16.7%21.8%+5.1 pp11.2%20.2%17.0%62.5%31.8%
PG12.2%3.2%-9.0 pp-7.0%17.3%13.4%80.0%45.0%
WMT24.7%23.3%-1.4 pp46.1%17.8%16.5%15.4%36.0%
XLP18.1%3.1%-15.0 pp6.5%7.9%8.0%40.0%20.8%

KO wheel snapshot — the other published study on this ticker.

KO buy-and-hold path

Month-end P&L of holding 100 KO shares over the same window as this study, taken from the stored series of the 10 DTE wheel snapshot. The best month for holders was 2026-10 ($782) and the worst was 2026-03 (−$551).

MonthBuy-and-hold P&LChange in monthRunning highBelow its peakWorst fall so far
2024-10−$513—$0$513$513
2024-11−$636−$123$0$636$870
2024-12−$818−$182$0$818$870
2025-01−$696$122$0$696$963
2025-02$77$773$105$28$963
2025-03$118$41$188$70$963
2025-04$211$93$346$135$963
2025-05$166−$45$346$180$963
2025-06$31−$135$346$315$963
2025-07−$255−$286$346$601$963
2025-08−$145$110$346$491$963
2025-09−$412−$267$346$758$963
2025-10−$154$258$346$500$963
2025-11$268$422$346$78$963
2025-12−$53−$321$346$399$963
2026-01$437$490$437$0$963
2026-02$1,112$675$1,112$0$963
2026-03$561−$551$1,112$551$963
2026-04$832$271$1,112$280$963
2026-05$857$25$1,148$291$963
2026-06$1,083$226$1,315$232$963
2026-07$1,715$632$1,864$149$963
2026-08$1,823$108$2,155$332$963
2026-09$1,564−$259$2,155$591$963
2026-10$2,346$782$2,346$0$963
Problem

A single ticker result is context, not a verdict

One ticker and one window prove nothing general; the rule arm sometimes cannot exit at 21 DTE

Solution

What this paired simulation produced

Window and freshness

Period 2024-10-18 to 2026-10-16, refreshed 2026-10-18.

Limitations

Premiums may include model fills (BSM/IV) when market quotes were missing.
  • Simulated results of one fixed recipe over one historical window; not collected income and not a prediction.
  • The rule arm could not exit at 21 DTE on 0 short options and held those to expiry.
  • Modelled pricing: real option bars priced 47% (standard) and 43% (21-Day) of entry fills and 43% of 21 DTE buy-backs; the rest used implied or realized volatility where market quotes were missing.

Frequently Asked Questions

Everything you need to know about getting started

Did the 21-Day Rule help on KO?

On this simulation the 21-Day Rule finished +2.2 pp ahead of holding to expiry.

What recipe was simulated?

Same wheel, but the 21-Day arm buys each short option back at 21 DTE; an in-the-money put then takes the shares at that day's close and an in-the-money call delivers them.

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Live broker sync, true cost basis after rolls. No card.